本課程教學目標在於讓同學瞭解網路創業, 商品行銷之運作現況,操作方式,現場管理,行銷
模式與注意事項,並透過實際讓同學進行網路創業, 商品行銷企劃,廠商接觸, 網站佈置與執行行銷活動,
讓同學做中學,學中做充分掌握網路創業, 商品行銷之實作技巧,期許同學能成為網路創業行銷專才,並有利
於未來就業與進修之規劃
《 課程簡介 -- English 》
This course teaches students how to plan and operate internet marketing and its strategy.
Students can actually participate in planning the whole process, contacting the
suppliers of the products, designing websites, and executing the activities of
promotions. Students are learning by doing.
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