觀光市場趨勢專題
觀光市場趨勢可就全球觀光市場發展趨勢及我國觀光發展現況，探討現階段
我國觀光發展採行的目標和願景，進而與相關政府部分、團體、企業等研訂
調整未來的發展目標、策略與行動方案。
觀光乃國家透過整體國家力量，結合旅行業、運輸業、旅宿業、遊樂業、餐
飲業等利用觀光環境及專業人才搭配科技及觀光活動，發展國內外旅遊，國
內旅遊諸如在地旅遊、生態、綠色、關懷、智慧、體驗、部落、無障礙、
養生、醫療等多樣化的旅遊行為。
《 課程簡介 -- English 》
From international and local tourism market development, the course
is to indicate current status of Taiwan tourism market and to plan
future strategy and action item with related government department,
organization, or corporation.
Tourism means the integration of talent, technology, travel,
transportation, accommodation, and Catering. In order to expand and
enrich Taiwan tourism activity, the combination of ecology, DIY,
health, and medical treatment is a significant trend.
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