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本課程在介紹文化創意產業的基本概念、特徵和發展趨勢，讓學生對文化創意產業有深入的了解。透過案例研究和探討，學生將學習到文化創意產業的核心價值、商業模式以及相關的專業技能，培養在文化創意的職業素養和創新思維。
《 課程簡介 -- English 》
This course aims to introduce the fundamental concepts, characteristics, and development trends of the cultural and creative industries, enabling students to gain a deep understanding of this field. Through case studies and discussions, students will learn about the core values, business models, and relevant professional skills in the cultural and creative industries, fostering their professional competence and innovative thinking in this domain.
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