1.了解視覺傳達設計的種類與概念，並學習應用的能力，理解美感、培養美感、運用美感。
2.由傳達與設計概念出發，掌握設計，三要素讓學生運用視覺與圖像元素來進行溝通，並傳達出創意與概念。
3.基本造形與色彩的視覺呈現，並將課程規劃為文宣設計、桌曆設計、卡片設計、插畫與圖像設計、周邊商品設計與貼圖設計等視覺傳達設計主題，加強學生設計實作的能力。
4.因應數位科技時代，將傳統與數位印刷的概念與方法融入課程設計中，讓學生對實務更深入了解。
5.軟體學習與應用：Adobe專業軟體Illustrator插畫與Photoshop影像設計軟體。
《 課程簡介 -- English 》
1.For the type of visual communication design and concept, and learn the application's ability to understand the sense of beauty, culture aesthetic use of beauty.
2.Convey design concepts, so students use visual elements to communicate to convey ideas and concepts.
3.The visual presentation of the basic shape and color, and design curriculum planning for the Layout Editor, text design, identify system design four design themes and activities designed to strengthen the ability of students to design implementation.
4.In response to the digital technology era, will also take the concepts and methods of digital publishing is integrated into the curriculum design, allow students a better understanding of digital publishing and mobile publishing design practices.
5.Software application: Adobe professional software Illustrator illustration and Photoshop image design software.
6.The course content is combined with off-campus design competitions to train students in practical design experience and the correct process for completing the work.
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