課程採用「內容導向教學法 (Content-Based Instruction)」，將英語學習融入真實的時尚產業情境中。
從最基礎的「服裝解剖學」出發，建立描述剪裁、布料與風格的專業詞彙庫；
接著深入探討指標性品牌的品牌 DNA 與轉型策略；
最後聚焦於當代時尚商業議題，如街頭潮流、數位行銷與永續發展。
這是一堂語言加產業入門課。學生將透過閱讀外媒報導觀看秀場影片與實際演練，
培養用英語分析趨勢、評論設計以及進行品牌提案的能力。
《 課程簡介 -- English 》
The course evolves from the fundamentals of "Fashion Anatomy"—building a robust vocabulary for describing cuts, fabrics, and silhouettes—to specific case studies of iconic powerhouses like Chanel, Gucci, and Supreme. We will analyze how these brands balance their historical heritage with modern business strategies. Finally, we tackle contemporary issues such as sustainability, digital marketing, and the hype economy.
By the end of the course, students will not only be able to read fashion news (e.g., Business of Fashion) but also articulate their own creative ideas professionally.
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